Gone are the days when you could just stuff a website with keywords galore hoping to win the search engines’ favor. Now SE’s have means of determining what a website is about beyond merely looking at keywords – this process is called “latent semantic indexing”.
Now that you’re properly hosted make sure the site itself is clean. This comprises two primary components. Make sure you have no broken links, and make sure the site loads quickly. This means no unnecessary graphics. You should also test the site to make sure it scales well at different resolutions and with different browsers. This doesn’t help with affordable search engine optimization, but it will ensure the visitors you drive to your site will have a pleasant experience.
I write ‘pages’ deliberately, because Google and the other main search engines list web pages, and not entire domains. That means that every single page in your website should be optimized in the same way: each should contain every single one of the SEO techniques listed below.
search engine news I thought I was going to have a heart attack. It’s a clean site – no black-hat SEO techniques, nothing that should get me banned, just good information, the heart and soul of the Web.
Ask for examples of successful work, if they follow guidelines of the various search engines, how long before you can expect to see results, what is considered “success” to him, her or the company, how long they’ve been in business, how often will you be able to communicate with them, and if you will be apprised of the changes made to your site and given the reasons for them.
But what if you believe that search engine success is about everything you do online? What if you think the sum total of your activity online affects your search engine ranking? The chances are you will do plenty of Facebook activity, that you will Tweet a lot and that you will contribute to other websites, bring you highly useful backlinks.
You have two choices for creating popular backlinks. You can contact popular site owners directly and ask them to post your links or you can employ backlinking software.
